Influship is a privately held creator-intelligence company founded in May 2025 by Elliot Padfield and Brandon Hwang. Based in San Francisco, it is best known for an influencer discovery and analysis product built for marketers finding creators and evaluating their fit for a campaign.[1][2]
The company also sells creator intelligence to other technology businesses. Its developer platform includes an API and MCP tools, while its dataset offering supplies larger collections of creator and content data. Influship says software platforms use the developer products and that its dataset partners include frontier AI labs.[1][6][9]
Finding and evaluating creators
Influship's main application is built for influencer marketers. A user can describe the kind of creator a campaign needs in ordinary language, then search an index that Influship says contains more than five million profiles. The results can be narrowed through requirements such as location, audience size and engagement.[2][3]
The search is designed around campaign intent. A brief for educational skincare creators in Britain, for example, can be difficult to express through fixed category and audience filters. Influship says its system examines creator biographies and content to interpret that description and rank relevant profiles.[4]
Users can then inspect information about the creator, audience, engagement, posting patterns, brand safety and campaign fit. This gives marketers a way to move from a brief to a shortlist inside one application. Influship currently describes its hosted discovery coverage as focused on Instagram, while some developer products cover additional platforms.[2][3]
The application is sold as subscription software. Influship lists a standard plan for marketers and custom terms for larger teams.[5]
Developer tools and datasets
The developer platform makes parts of Influship's creator intelligence available inside other software. Its API offers creator search, profile enrichment, content data, campaign matching and related records. A marketplace, agency platform or software company can use those capabilities in its own interface instead of directing users to the Influship application.[6][7]
MCP tools make creator search and profile information available to authorised AI assistants and agentic software. They allow an AI product to call Influship during a task, such as finding creators for a brief or retrieving information about a known account.[8]
Influship also offers custom datasets for companies that need creator and content records in bulk. The public dataset product is designed for software, analytics and model-development uses. Influship says it works with frontier AI labs that use these datasets.[9][1]
The API uses metered billing, while dataset access and larger developer requirements use custom pricing.[10][9]
Position in the creator-software market
Influship overlaps with two groups of companies. Influencer-marketing platforms such as Modash and HypeAuditor sell creator discovery alongside audience and campaign tools. Data providers such as Influencers Club sell creator records and API access to companies building their own workflows.[11][12][13]