15:30:24Local
X Cuts Final Revenue Sharing Payout Today. OCR Needs 500K Verified Impressions.GigaStar Opens FINRA Broker-Dealer Trading for YouTube AdSense Shares. Company Says $100K Cleared.Fluencify Raises $4.3 Million Pre-Seed. Claims $2 Million ARR in Six Months.YouTube Will Auto-Label Undeclared Brand Deals. Age and Country Gates Open on Declaration.
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The trade desk for the creator economy.

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News

Campaigns and platform changes, the same week they happen. We cover the payout formulas, eligibility math, and policy shifts that quietly redraw who gets paid in the creator economy. No recaps, no rewritten press releases — just what changed, who it moves, and the number that proves it.

Money
Lead story

OnlyFans paid one owner $497M last year — more than its bottom ~397,000 creators earned combined

OnlyFans markets an 80% creator split, but its audited 2024 filing routed $497M to one owner — about what 397,000 average creator accounts earned all year.

By Elliot Padfield 3 min
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Platforms

X Cuts Final Revenue Sharing Payout Today. OCR Needs 500K Verified Impressions.

X expects to cut the last Creator Revenue Sharing checks today, covering earnings through 7 September. From here, creators who want platform money apply into Original Content Rewards — and the old 5 million organic-impression gate is gone.

By Elliot Padfield 2 min
Money

GigaStar Opens FINRA Broker-Dealer Trading for YouTube AdSense Shares. Company Says $100K Cleared.

Channel Revenue Tokens sold under Reg CF can move after a 12-month hold. FINRA BrokerCheck lists GigaStar Securities as a digital-asset ATS.

By Elliot Padfield 2 min
Funding

Fluencify Raises $4.3 Million Pre-Seed. Claims $2 Million ARR in Six Months.

byFounders led. Wave Ventures joined. Cross-border creator payouts sit inside an agent-run campaign stack.

By Elliot Padfield 2 min
Platforms

YouTube Will Auto-Label Undeclared Brand Deals. Age and Country Gates Open on Declaration.

Declared paid promotions unlock per-market age and locale limits. Automated labels for undeclared branded content are scheduled for the coming months — with no published go-live date.

By Elliot Padfield 2 min
Platforms

X Moves U.S. Creator Payouts to X Money. Stripe Stays Outside the U.S.

Original Content Rewards and subscriptions now settle through X Money in the United States. Non-U.S. creators stay on Stripe. Revenue Sharing still ends 7 September.

By Elliot Padfield 2 min
Funding

CreatorFi Raises $45 Million. Advances Usually Take Half of Platform Revenue.

Combined debt and equity for creator-led media businesses. Checks typically run $500,000 to $5 million against YouTube, TikTok, Spotify and Roblox cash flows.

By Elliot Padfield 2 min
// The Tuesday Brief

Follow the creator money

The week's money moves in the creator economy — no noise, no advertorial.