15:46:10Local
Instagram Is Offering Some YouTubers $50,000 to $500,000 to Cross-Post. Everyone Else Still Gets No Ad Share.YouTube's Ad Sales Grew 9% Last Quarter, Down From 15% a Year Ago. TVs Now Bring In More Than $3.7 Billion.YouTube Is Testing $20 Payouts, Down From $100. Facebook Already Pays US Creators at $5.Instagram Now Takes 90-Minute Videos. This Time, There's No 55% Ad Revenue Share.
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The trade desk for the creator economy.

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AI Influencers

Every story tagged AI Influencers: the campaigns, platform shifts, and research that touch it.

● 3 stories/Updated continuously

Tagged AI Influencers

3 stories
Platforms

New York Just Made AI Influencers a Compliance Problem

New York can now fine undisclosed synthetic-performer ads $1,000, forcing brands using AI influencers to prove the label survived every post.

By Elliot Padfield● 5 min
Platforms

AI Influencers Are Getting Harder to Spot. Four Profiles Show the Disclosure Gap

Ana Zelu, Mia Zelu, Aitana Lopez, and Granny Spills all surface synthetic identity in profile copy, while TikTok, YouTube, and Meta policies still center on labeling AI media.

By Elliot Padfield● 5 min
The Business

A Synthetic Influencer's 2024 Brand-Deal Income Is Estimated at $2.5 Million. Eleven People Run the Comparable Account.

Lu do Magalu's ~$2.5M figure is a Kapwing rate-card model, not disclosed revenue — but the real story is the three cost lines a synthetic creator deletes, run by a team of eleven.

By Elliot Padfield● 5 min