LiveFri 30 Oct 2026
15:46:11Local
Instagram Is Offering Some YouTubers $50,000 to $500,000 to Cross-Post. Everyone Else Still Gets No Ad Share.YouTube's Ad Sales Grew 9% Last Quarter, Down From 15% a Year Ago. TVs Now Bring In More Than $3.7 Billion.YouTube Is Testing $20 Payouts, Down From $100. Facebook Already Pays US Creators at $5.Instagram Now Takes 90-Minute Videos. This Time, There's No 55% Ad Revenue Share.
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GMV

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Analysis

Whatnot's Real Take Rate Is About 12.5%, Not the 8% It Advertises

A 2.9% + $0.30 payment fee and a paid-ads layer stack on top of the headline commission, and Whatnot's own $8 billion in 2025 sales backs the math into roughly 12.5%.

By Brandon Huang● 5 min
Money

Substack Raised $100M at a $1.1B Valuation on About $45M in Revenue

The $1.1 billion price implies roughly 24 times forward revenue, all of it earned by taking a flat 10% of writer subscriptions — a cut Beehiiv and Ghost are undercutting at the top.

By Elliot Padfield● 4 min