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Rumble Now Promises Creators Up to 90% of Ad Revenue. Its Public Terms Still Take 40%, Then Deduct Costs.Instagram Is Offering Some YouTubers $50,000 to $500,000 to Cross-Post. Everyone Else Still Gets No Ad Share.YouTube's Ad Sales Grew 9% Last Quarter, Down From 15% a Year Ago. TVs Now Bring In More Than $3.7 Billion.YouTube Is Testing $20 Payouts, Down From $100. Facebook Already Pays US Creators at $5.

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The Business

Disney Signs Like Nastya. 450 Million YouTube Subscribers Enter the Studio Pipeline.

Like Nastya's first major-studio development deal covers Disney Jr./Disney+ animation, live-action family content, and library licensing. Terms undisclosed.

By Elliot Padfield● 2 min