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The trade desk for the creator economy.

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Livestreaming

Every story tagged Livestreaming: the campaigns, platform shifts, and research that touch it.

● 2 stories/Updated continuously

Tagged Livestreaming

2 stories
Platforms

Club Takes 20% of Creator Payments. Kick Still Markets 95% on Subs and No Direct Pay on Ads

The 20% is in Club’s own terms. Kick has not changed its subscription split, and its ads help page still says creators get no direct additional payment.

By Elliot Padfield● 2 min
Platforms

Madonna’s Album Premiere Became TikTok LIVE’s Biggest Artist Broadcast

TikTok says 2.16 million unique viewers watched the July 2 Confessions II event, a record limited to its standalone artist broadcasts.

By Elliot Padfield● 2 min