LiveMon 26 Oct 2026
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YouTube Now Pays Amazon Commissions in 12 Countries. It Won't Tell Creators Which Video Made the Sale.An AI Startup Spent $280,000 on Roblox Clippers and Claims 1 Million Users. The Average Clipper Made About $50.Meta's Creator Ads Hit a $15 Billion Run Rate, Up $5 Billion Since April. Creators Get Only What They Negotiate.YouTube Guarantees Some Shorts Creators $300 a Month. In February, Channels Under 10 Million Views Lose Shorts Ad Pay.
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Platform Economics

Every story tagged Platform Economics: the campaigns, platform shifts, and research that touch it.

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Tagged Platform Economics

3 stories
Platforms

YouTube’s U.S. Creator-Economy GDP Estimate Passed $60B in 2025

The 2025 U.S. report puts the ecosystem above 540,000 full-time-equivalent jobs, compared with 490,000 in YouTube's 2024 estimate.

By Elliot Padfield● 2 min
Analysis

Whatnot's Real Take Rate Is About 12.5%, Not the 8% It Advertises

A 2.9% + $0.30 payment fee and a paid-ads layer stack on top of the headline commission, and Whatnot's own $8 billion in 2025 sales backs the math into roughly 12.5%.

By Brandon Huang● 5 min
Money

OnlyFans paid one owner $497M last year — more than its bottom ~397,000 creators earned combined

OnlyFans markets an 80% creator split, but its audited 2024 filing routed $497M to one owner — about what 397,000 average creator accounts earned all year.

By Elliot Padfield● 3 min