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TikTok

Every story tagged TikTok: the campaigns, platform shifts, and research that touch it.

4 stories/Updated continuously

Tagged TikTok

4 stories
The Business

Xfinity Launches Creator Competition on TikTok and Instagram

The seven-part show starts August 5 on Xfinity's social accounts and places the company's internet service inside the competition.

By Elliot Padfield 1 min
Platforms

TikTok Tests Paid Microdrama App LimeShorts in the U.S.

Business Insider reports full access costs $20 a week or $200 a year; Apple's U.S. listing labels a $19.99 Weekly Pass but also describes that price as monthly.

By Elliot Padfield 2 min
Platforms

TikTok’s NBA and WNBA Deal Tries to Turn Highlight Watchers Into Live Viewers

TikTok says its 2026 NBA Finals hubs generated 497 million impressions and 426,000 watch referrals, figures that do not show how many people completed a tune-in.

By Elliot Padfield 2 min
Research

7,095 TikTok Videos Show Teen Ad Rules Can Miss Influencer Posts

The formal ad product looked DSA-compliant. The risk was sponsored-looking creator and brand posts that kept reaching minor accounts through the recommendation feed.

By Elliot Padfield 6 min